USING VIDEO COMMUNICATION TO REMAIN CONNECTED
While being able to instant message and share files with people across the organization was highly accepted and used, the communication tool that was utilized the most by Bill and his team was video conferencing.
Video gave a platform to employees that allowed for a face-to-face experience without the office environment. This allowed for personal connection during a time of uncertainty and provide a much-needed morale boost.
“Video conferencing kept us connected, it facilitated collaboration, it helped maintain empathy. We leveraged video meetings throughout the organization and beyond, out to our customers, vendors, and other trading partners. One-on-one and team meetings, and company-wide town halls all were made possible with video conferencing.”
Virtual Board Meetings
With the use of RingCentral Meetings, Bill was able to help the business pivot from in-person board meetings to virtually hosted board meetings. Prior to the stay at home mandates, the meetings consisted of 16 board members that were required to fly in the night before to attend the in-person meetings.
By swiftly changing to a virtual event using the RingCentral platform, the meetings were held remotely and described as some of the best meetings they had ever had.
Bill commented, “By eliminating the need to travel, these remote meetings enabled members to avoid loss of productivity often experienced due to traveling, and of course another benefit was the obvious cost savings.”
Employee Town Halls
In addition to board meetings, SBS’s employee town halls were also moved to a video format using RingCentral’s webinar platform. With nearly 200 employees in attendance, the town hall was a success, and like the virtual board meeting, was considered as one of their best meetings to date.
Virtual Happy Hours
A third way SBS utilized video, was planning virtual happy hours designed to keep employees connected and to help break up the frequency of “normal meetings” that were often serious and didn’t offer an opportunity for engagement on a personal level. By encouraging employees to interact more casually it created a sense of camaraderie and served to build professional and personal relationships.
Bill admits nothing beats an in-person meeting for serious topics and should in-person meetings resume they know they can always switch to virtual at any time for any reason.
Empowered for the Future
Looking ahead, Storage Battery Systems plans on doing something that many companies could not imagine doing in such uncertain times, expanding their operations. With sights set on expanding to both California and an additional location in Indiana in the near future, Bill knows they are now equipped with the right infrastructure, communications technologies, support, and strategy to power their business for continued growth no matter what the future may bring.
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View the SBS case study as a pdf here.